An American Airlines 777-300ER (N720AN) bound for SYD on the inaugural flight pushes back from Gate 41 at LAX.
Less than a week after covering American Airlines’ launch of their new Los Angeles-Sydney service, I found myself onboard Flight 73 on a last-minute holiday down under. The route featured American’s flagship Boeing 777-300ER, with my personal-favorite business class seat. In spite of holding status on both American and Alaska, which would entitle me to at least a little bit more leg and elbow room in coach, I willingly (!) chose to sit in a regular economy seat for a 15-hour flight… and managed to survive. A feat made even more impressive (or harrowing, depending on your point-of-view) by the fact that I was accompanied by my wife.
Now, I’d like to claim credit for taking one for the AirlineReporter team and be able to gloat for making the trip, but I’m not as magnanimous as my colleague JL, who flew a Spirit Airlines Bare Fare “for science.” There were very strategic, practical, and self-serving reasons for booking seats behind the curtain instead of in front of it.
I’m splitting my experience into two parts: first, about why I chose economy (this time), followed up with my actual flight review of American’s economy service to Sydney.
A Spirit Airlines Airbus A321 wearing the Bare Fare livery at TPA – Photo: JL Johnson | AirlineReporter
I paid a mere $16.11 for a one-way Spirit Airlines Bare Fare flight from Kansas City to Dallas. Crazy, right? It gets crazier $14.24 of that ticket went to the “Government’s Cut,” (Spirit’s words, not mine) that is, various government-imposed fees and taxes. Of the remainder, a single penny went towards the base fare, with the final $1.86 going to what Spirit refers to as “Unintended Consequences of DOT Regulations.” Depending on where you sit on the regulatory fence, the actual revenue from my Bare Fare was either a penny or $1.87.
Spirit Airlines Bare Fare cost structure breakdown – Image: Spirit.com
Either way, the airline was bound to make money off of me from their various fees, right? After all, that’s what Spirit is known for: evil fees. But, what if I went totally bare and instead just paid only for “ass plus gas” (again, Spirit’s words, not mine). Do people actually do that? I did… for science.
Inside the United NOC – Photo: Jason Rabinowitz
Your typical airline headquarters and operations center is somewhere near a major hub airport, usually in some nondescript building with views that don’t really inspire much of anything. United, however, couldn’t be any further from the norm. Inside Chicago’s Willis Tower, once the tallest building in the world, the once largest airline in the world is managed by motivated individuals around the clock.
The United NOC is located in the Willis Tower in Chicago – Photo: Jason Rabinowitz
I have been to a few airline operation centers in the past, but never the control center of an airline quite as massive as United. Hundreds of people, across an entire floor of the Willis Tower, are dedicated to keeping United and United Express moving efficiently and safely, a task that is far from easy.
Frontier Airlines’ new livery in 2014 – Photo: Blaine Nickeson | AirlineReporter
Looking at the market today, and lots of talk about additional airline mergers, it seems that Frontier and Spirit joining forces would make sense.
With the recent completion of the American Airlines and US Airways merger, there are officially four major U.S. airlines that control over three-quarters of the domestic air travel market. The four airlines are: Southwest, United, American, and Delta. All of them have been through mergers in the last decade. The remaining twenty-five percent of the market is divided up amongst carriers such as JetBlue, Alaska Airlines, Spirit Airlines and Frontier Airlines, amongst a few others. There is a very small likelihood that another merger would occur amongst the major four airlines due to antitrust regulations. Therefore, any airline consolidation would most likely happen among the smaller carriers that control the remaining twenty-five percent of the market, in an effort to better compete with the four mega-carriers.
One potential merger that appears to be the most promising is a deal between Fort Lauderdale, Florida-based Spirit and Denver, Colorado-based Frontier. Spirit operates around 250 daily domestic departures, while Frontier operates at somewhere around 230 departures daily. The merger would combine two companies positioning themselves fighting to be the top ultra discount airline in the United States.
The SkyDeck would provide views formerly unavailable to commercial air travelers – Image: Windspeed Technologies
By now, some of you might have seen some bit of news concerning Everett, WA-based Windspeed Technologies’ new SkyDeck modification for large passenger aircraft. If you’ve managed to miss it, imagine adding a big fighter-jet cockpit canopy to the top of a jetliner, with a couple of first class seats inside, and you’ve got the idea.
’œI travel a lot,’ Windspeed Technologies President and CEO Shakil Hussain explained to AirlineReporter. ’œI was trying to find ways to reduce the boredom of long fights and realized over the years that the offerings of in-flight entertainment have not changed much you’re watching a movie on a screen or something else while being confined to a relatively tight space. I was once invited into the cockpit of a 747 in flight the view was unbelievable. I thought that if I could design something to allow the public to access such an amazing view, that this could be even better than what the pilots could see.”
