American Airline's flight crew are ready to welcome guests to see the new Sky Interior at Boeing's delivery center at Boeing Field (BFI).
Yesterday American Airlines took delivery of their first Boeing 737-800 (N867NN) with the new Boeing Sky Interior. I felt privileged to hitch a ride on the airplane during its delivery flight from Boeing Field to Dallas-Fort Worth with American and other invited guests.
Before getting outside to see the aircraft and interior we had to go through a little security. There was a conveyor belt and metal detector, but no requirement to remove shoes, laptops or put your toiletries in a ziploc bag — nice.
The aluminum fuselage glistened in the sun outside Boeing’s delivery center waiting to fly passengers for the first time. After the ribbon was cut and photos were taken, it was time to check out the new Sky Interior first hand.
You have to love walking onto a brand spanking new plane and breathing that new-plane smell. There is something to be said about flying on a plane with only 21 other people (including the pilots) on its delivery flight from an airport that doesn’t see scheduled jet service.
Although I thought the ceiling lighting was going to be the most noticable aspect when entering the 737, I was actually first drawn to the new window openings and clean interior walls. Being an airline nerd, I spend a good chunk of my time staring out the window and this was a welcomed sight.
The Boeing Sky Interior on American's newest Boeing 737-800 (N867NN).
A combination of the larger window openings, blue lighting in the ceiling and new luggage bins, there really is a sense of space with the new Sky Interior. Boeing allows airlines to customize their lighting and American has pre-programmed the following:
* Boarding and de-boarding: blue top, white side lights
* Take off and landing: blue on top and blue on the side
* Cruise: wall lights are off, top is blue
* Night/Sleep: dark blue on the ceiling, wall lights are off
* Meal: Amber on top and side
* Sunrise/Sunset During Takeoff/Landing: Deep orange tones
On top of the nifty colors, the overhead bins have been improved to mimic the Boeing 787 Dreamliner’s bins. They are larger and are able to hold more luggage (48 more bags to be exact in the 737-800). They also fold up into the ceiling to provide more cabin space. If you are 6’1″ you will still hit your head while standing, but those of shorter stature should have better luck.
Even though the windows are the same size in the fuselage, the new interior shows more of the window.
Probably more noticeable to flight attendants, the call button has been moved away from the light buttons, helping to reduce the chance of a passenger trying to turn on their light, but instead hitting the call button.
The American interiors on the 737 are newer than other aircraft in their fleet and aren’t too bad, but after seeing the new interior, the standard interior looks a bit aged and cramped.
The new Boeing 737-800 with Sky Interior is part of American’s fleet renewal plan. Later in the week I will go into more detail on American Airline’s future plans to let customers know they mean business.
CHECK OUT ALL 30 PHOTOS FROM THE DELIVERY FLIGHT
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Korean Air’s first Airbus A380 (HL7611).
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Korean Air’s first Airbus A380 (HL7611).
Click either photo for larger. Both photos from Airbus.
Today, Korean Air becomes the sixth operator of the Airbus A380. The airline has 9 additional on order. The airline plans to operate the A380 from its Seoul hub to select destinations in Asia. Future aircraft will be used to offer non-stop services to North America and Europe.
Korean Air’s Airbus A380 is configured to hold 407 passengers in a three class layout. That is not many seats considering most airlines configure the A380 with over 500 and with an all-economy layout almost 800 could fit.
The aircraft offers a duty free showcase and an on-board lounge and bar for premium passengers.
“Korean Air was the first airline to purchase an Airbus aircraft outside Europe and they have now become an essential part of our fleet,’ said Yang Ho Cho, Chairman and CEO of Korean Air. ’œThe exceptional, fuel efficient and environmentally friendly A380 that is being delivered today is perfect to assist Korean Air in advancing our goal of becoming a respected leading global carrier.’
Allegiant Air MD-83 (N865GA) at LAX
Allegiant Air has announced they are looking into the possibility of charging passengers a carry-on baggage fee. As reported by AviationWeek, Allegiant Air President Andrew Levy stated the carry-on baggage fees are “intriguing,” during a presentation at the Low-Cost Airlines World Americas conference on May 3rd.
Currently, Spirit Airlines is the only US-based airline that charges for carry-on bags. They too are an ultra low cost carrier and first received a lot of flack when they announced the new fees. However, it doesn’t seem to bother travelers enough, since the airline has continued to make additional profit on the fees. For the first quarter of 2011, Spirit doubled their bag fee revenue compared to first quarter 2010 and average non-ticket revenue per passenger increased by 37.9%.
Remember, weight costs money. The more an airplane and its contents weighs, the more fuel (and money) it takes to fly. It might anger most people thinking about paying another fee, but why should someone with no luggage pay for someone with luggage? More importantly, why would airlines turn down this revenue maker? Charging for carry-ons doesn’t cause health concerns or kill anyone, so why do passengers keep acting like it is the end of the world to charge for carry-ons?
When asked what Allegiant’s future plans are for charging a carry-on bag fee, Jordan McGee Director of Allegian Corporate Communications explained, “It’s really too premature to provide any further info on potential charges for carry-ons.” However, she confirmed that Allegiant is, “considering it.”
For me, this is not a huge surprise and I have been waiting for Allegiant to announce such a fee. Allegiant’s model of providing cheap prices, with fees for everything beyond getting you from point A to B seems to welcome a new fee like this. You better believe other airlines are watching how Spirit and Allegiant are doing with carry-on fees and it might not just be ultra low cost carriers having them in the too near distant future.
Image: Brandon Farris
United aircraft in new and old livery.
Being the world’s largest airline has its benefits, but there are also going to be negatives. The larger and more complicated you are, the more that can go wrong. Then add in a merger to the mix and you are just asking for trouble.
United Airlines had a bit of a challenging week this last week and it raises some questions. Even though some mistakes were made, it was sad to see how much of the media grabbed on to the stories, even after the stories were already resolved. Let’s take a closer look at what happened:
UNITED CHANGES ON TWITTER
Previously, United and Continental had two separate Twitter accounts (@UnitedAirlines and @Continental). United had about 194,000 followers and Continental had about 144,000. Having 338,000 followers is quite impressive, but this is where things go wrong. Twitter told United that they can’t combine both accounts. It seems silly that Twitter wouldn’t budge, even for money, but I guess that is how it goes. That didn’t mean that United had to give up all their followers.
With Twitter you can change your account name and still keep your followers. So the question becomes, should the new United take the old United account or the Continental? Sure, alienating either group of followers isn’t the best idea, but neither is giving up 338k followers to start a brand new account — which is exactly what United did.
I really like the idea of United changing their Twitter handle to just “@United,” but they have had one heck of a time getting anyone to follow. Out of 338,000 followers, as of late Friday there are just short of 10,000.
Since the new “@United” handle has been used, it has mostly been interacting with customers who have had bad experiences. Sure, it is great to reach out to your Twitter followers to help them, but if someone just reads the Twitter feed, it looks like nothing goes right at the airline. When responding to a poorly placed ad (see below), they sent the exact same message to over 100 people. That is not the proper way to handle the situation. It is okay to post just one reply to everyone.
I think Delta Air Lines has a slick system with @Delta to keep positive @DeltaAssist to help travelers with issues and @DeltaNewsroom to interact with media. That way fans of the airline that are watching @Delta see positive and helpful information and those customers who have issues still get help by @DeltaAssist.
AD IN NEW YORK CITY
Honestly, I wouldn’t have even known about this ad, except for the fact that United was apologizing to hundreds of people about the ad via Twitter. Anyhow, it looks like United put up an ad that states by ground zero in New York City stating, “You’re going to like where we land.” Okay, maybe not the best call, but come on people. This was an outside ad agency that placed the ad. Do you really think United wants to be associated with what happened on 9/11? They made a mistake, they are correcting it, they are apologizing, now let’s all move on.
REINSTATING 9/11 FLIGHT NUMBERS
With the merger of United and Continental, a computer system assigned the old flight 93 and flight 175 to current Continental Airlines flights. Currently, all flights fly both as United and Continental, so it would appear that United flight 93 and 175, which were involved in 9/11, were flying again. It was an honest mistake that was unintentional.
This was not a group of employees sitting around and deciding to re-instate the old flight numbers. It was more disturbing how big this story got versus what actually happened. Even after the flight numbers were explained, I saw legitimate news sources still waving the “omg why would United do this?” blame flag. I ended up more disappointed in the media than I did with the airline on this one.
New Branding at Chicago
CUSTOMER DAY ONE
Say what? I wonder if many of you even know about this. On Wednesday United unveiled their new look and brand at their main hub at Chicago’s O’Hare International Airport (ORD). United put up all new signs and there are no more tulips to be seen. Even though it is sad to see the tulips go, this was a big day for United, their employees (Continentals too) and even for the city of Chicago. Unfortunately this story got shoved under the rug due to all the other things going on this week.
CONCLUSION
United might have dropped the ball a few times, but what company doesn’t? It just seems that airlines get unfair attention put on them when they do mess up and it keeps the idea that airlines are some evil company.
We can only hope that next week will be better!
Alaska Airlines Bombardier CRJ-700 (N215AG) operated by Skywest seen at SEA.Photo by Keith Draycott.
Not too long ago, Seattle-based Horizon Air flew CRJ-700s for the Alaska Air Group. Then, Horizon announced they would get rid of the CRJ-700s and only fly a fleet of Bombardier Q400s). Shortly thereafter, Alaska announced they would absorbthe Horizon brand. Now, Alaska Airlines has contracted out with Skywest to fly Bombardier CRJ-700 regional jets on some of their west coast routes.
The Alaska Air Group felt there was still a need for a 70-person regional jet to serve some of their west coast destinations, resulting in Alaska Airlines contracting with Skywest to fly 22 daily CRJ-700 flights between Seattle/Portland and Burbank, Fresno, Long Beach, Ontario and Santa Barbara.
Interesting enough, Skywest is leasing the CRJ-700s from Horizon Air and flying them for Alaska under the new brand. The regional jets will sport the Alaska Airlines livery with a smaller “Skywest” on the fuselage. The interior will have blue leather seating, to match what you might find on an Alaska Air Boeing 737. However, the service will mirror what you would expect from flying on Horizon Air (yay free beer and wine).
“Alaska’s goal is to create a consistent customer experience on all of its regional-aircraft flights and provide a level of service including beer and wine that will compete against other regional airlines that offer a first class cabin,” Marianne Lindsey, Alaska Airlines Corporate Communications explained to Airline Reporter. “Coffee, napkins, cups, the inflight magazine, flight attendant uniforms and flight attendant announcements will match Alaska’s. Boarding passes and a decal next to the aircraft boarding door will indicate the flights are being operated for Alaska by SkyWest.”
Horizon hopes to have a single fleet of Q400’s by June 1st, matching Alaska’s single fleet of Boeing 737s. It becomes more economical for Horizon to lease the aircraft through Skywest since they have many more CRJs in their fleet, allowing economies of scale that Horizon or Alaska cannot match.
Horizon Air employees are trained to work with the CRJ-700, but since they will now be operated by Skywest, there will be some operational changes that have required employees to go through some re-training. “More than 2,200 employees at Alaska, Horizon, SkyWest and our partner vendors have been trained,” Lindsey explained. “More than 40 computer systems have been integrated and more than 400 processes have been confirmed–all to ensure safety and compliance, as well as a seamless product for our customers.”
Alaska didn’t indicate that it immediate plans for additional routes to be flown by the CRJ-700s. “We’re continually evaluating demand in all Alaska markets and will ensure the aircraft type and frequency (or capacity) continue to match demand throughout the Alaska system,’ Lindsey confirmed.
I would imagine there could be some hiccups with so many changes happening at one time for the new Alaska, old Horizon and the addition of Skywest. However, Alaska has a good track record of keeping people informed and trying to make the changes unnoticeable to their customer. Although many of us airline geeks will notice a change of aircraft type and livery, most people just want to get from point A to B as safe and cheaply as possible.
Being a Seattle native, I have mixed feelings seeing the Horizon brand slowly going away. Alaska needs to be able to compete and keep themselves a strong independent airline. They have weathered many economic downturns without having to sell or merge. It is a love/hate relationship and it helps that Alaska Air’s livery looks so darn good on the Bombardier Q400 and CRJ-700.
Things of interest:
* Schedule of the Skywest CRJ-700s
* Photo of CRJ-700 in Horizon livery (N601QX which is now N215AG)
* An ex-Horizon CRJ-700 caught in Atlanta (N604QX)
* Photo of Alaska livery on CRJ-700 in flight (N215AG)
* Another photos of CRJ in AS livery on the ground (N215AG)
Image by Keith Draycott via Flickr
