Browsing Tag: Airline Livery

American Airline's first Boeing 777-300ER painted in new livery. Image from American.

American Airline’s Boeing 777-300ER is shown in new livery. The aircraft (N718AN) was painted at Victorville Airport (VCV) in California. Check the classic Delta L1011 in the background. Image from American.

Next week American Airline’s first Boeing 777-300ER (77W) will fly from Dallas (DFW) to Sao Paulo Brazil (SAO) on the 31st of this month (which Chris Sloan from Airchive.com will be sharing his experience with AirlineReporter.com). Before then, it needed to be painted in American’s new livery and now it has. We have seen computer mock-ups of the 777 and a real 737 in the livery, but now we can see the 777-300ER in its new threads. The big question: Is it growing on you?

Other American Livery Stories:

Now, American is pretty good at making interesting videos. I would assume that one is in process showing the 777 being painted, so maybe we will be seeing one soon.

American's Boeing 77W inside the paint hangar. Image from America.

American’s Boeing 77W inside the paint hangar. Image from America.

The tail seems to be many folks least favorite part of the livery. Not quite sure why. Image from American.

The tail seems to be many folks least favorite part of the livery. Not quite sure why. Image from American.

American Airlines 777 being painted in Victorville. Image from American.

American Airlines 777 being painted in Victorville. Image from American.

The 77W looks ready to fly. Check out the Wi-Fi antenna up top. Image from American.

The 77W looks ready to fly. Check out the Wi-Fi antenna up top. Image from American.

Want more? ADDITIONAL AMERICAN AIRLINES BOEING 777-300ER PHOTOS via their Facebook.

Terminal 8 at John F. Kennedy Airport in New York yesterday hosted a special event: the first American Airlines plane with the company’s new livery was in town. The 737-800 is the first American aircraft with the new livery, but a Boeing 777-300 ER, the carriers new flagship aircraft, is being painted right now and we should see it before its maiden flight to Sao Paulo on January 31st.

With members of the media invited, American Airlines talked about the change to their iconic livery, and what it means for the brands future. In general, most people I spoke with like the change, though some were a bit reluctant to accept the new tail design.

After seeing it in person, I am torn over this new livery. I like a the look of the body of the aircraft, but the tail leaves a bit to be desired. There is a lot of detail in the paint on the tail, but most of it is lost at a distance. The engines and winglets also need something to tie it all together.

Check out some close up shots of the new paint below, you might just see some details you didn’t notice before. With a bit more time to process; what do you think about the new livery?

Read some more about this event and AA’s reaction to criticism of the design over at APEX.com.

This story written by… Jason Rabinowitz, Correspondent.

Jason is a New York City native who has grown up in the shadow of JFK International Airport. A true “avgeek”, he enjoys plane spotting and photography, as well taking any opportunity he can get to fly on an aircraft.

@AirlineFyer | FaceBook |

Is the 737-800 on the left set up for American Airlines new livery? The one of the right is an older 737-800. Left Image: Malcolm Muir. Right Image: Drewski2112.

Is the 737-800 on the left set up for American Airlines new livery? The one of the right is an older 737-800. Left Image: Malcolm Muir. Right Image: Drewski2112. [CLICK FOR LARGER]

It is shocking how locked down American Airlines has their new livery. I will admit that I have been trying to get some inside scoop on the livery and no one is talking, mostly because so few people actually know what this new livery is going to look like.

We have seen American’s new 777-300ERs (77W) with a base paint, but we aren’t sure of the colors (I will go out on a limb and say that red and blue will survive). What the titles will look like or if we will still see the eagle is still anyone’s guess.

BONUS: Interior photos of AA’s 77W.

One questions has been if American will paint its entire fleet in the new design or if this is just a special one-off livery to celebrate the 777-300ER.  Recently, Malcolm Muir, AirlineRepoter.com correspondent, caught a photo of a new American Boeing 737-800 and noticed a difference.

It might not be so obvious looking at the two 737’s above, but take a look at the winglets. The newest one (on the left), is lacking the AA.com on the winglet, which has been seen on all previous pre-painted 737s. Is this because it is set to get AA’s new design? Probably.

American Airlines third Boeing 777-300ER (N719AN) seen in Portland on January 8, 2013. Photo by Sabian404/Russell Hill

American Airlines third Boeing 777-300ER (N719AN) seen in Portland on January 8, 2013. Photo by Sabian404/Russell Hill.

It is highly expected that American’s new livery will debut on one of their Boeing 777-300ERs at Dallas/Fort Worth International Airport, but when? American took delivery of their first 77W over a month ago and it has been conducting demo/preparation flights for the airline (it was recently seen in Miami with mini-American titles). The first 777-300ER is scheduled to start service from DFW to  Sao Paulo on January 31, 2013, which doesn’t leave much time for American to show off their new livery.

I highly doubt that they would fly the 77W on scheduled service in this half-livery and of course they want to get as much publicity off the new livery and their change in direction as possible. I expect that we should all have a date of unveiling rather soon — like by the end of the week. I would hope that unlike the delivery of their first 777-300ER, the new livery unveiling will not go quietly — stay tuned.

UPDATE: Tom Horton, the parent of American Airlines parent AMR, sent out a letter employees earlier today and in it stated, “With all of these changes, our company will very quickly begin to look and feel very different ’“ both inside and out. We will be sharing more information about the new look and feel very soon.” Notice how the “very” is italicized — American did that. It is coming soon. Very soon. (see the full letter)

This story written by…David Parker Brown, Editor & Founder.

David started AirlineReporter.com in the summer of 2008, but has had a passion for aviation since he was a kid. Born and raised in the Seattle area (where he is currently based) has surely had an influence and he couldn’t imagine living anywhere else in the world.

@AirlineReporter | Flickr | YouTube

Germanwings new livery on an Airbus A320. Photo from Germanwings.

Germanwings new livery on an Airbus A319 (D-AGWT). Photo from Germanwings.

Behold Germanwing’s new livery which was recently painted on an Airbus A319 (D-AGWT). The change is more than just a new design; they are altering the way that they do business as well.

Germanwings was founded in 1997 as a German based low-cost airline and in January 2009, they became a subsidiary of Lufthansa Airlines. Germanwings currently operates a fleet of almost 40 Airbus A319 aircraft, but it will soon grow.

Lufthansa will start moving aircraft to the “new” airline and Germanwings fleet will grow to about 90. Germanwings is set to take over all of Lufthansa’s domestic and European, non-hub flights.

Germanwings previous livery on an Airbus A319. Photo by Jeremy Dwyer-Lindgren.

Germanwings previous livery on an Airbus A319. Photo by Jeremy Dwyer-Lindgren.

Christoph Franz, Chairman of the Executive Board of Deutsche Lufthansa AG stated: ’œWith the ’˜new Germanwings’ we are going on the offensive in respect of point-to-point connections. We have developed a convincing array of products and have many years of experience in the low-cost and premium segments. We will combine elements of both in the ’˜new Germanwings’ and set new standards in our home market of Europe. This will enable us to operate profitably away from our large hubs again while also exciting our passengers with a modern offering.’

Germanwings new pricing structure is a bit easier to follow than other low cost airlines. Image from Germanwings.

Germanwings new pricing structure is a bit easier to follow than other low cost airlines. Image from Germanwings.

On July 1, 2013, the official “new Germanwings” will start operations with only economy seating, but with three types of service (see the chart above).

Lufthansa’s website states, “True to the motto ’œReasonably priced but not cheap’, the airline’s employees will focus all the more on meeting customer’s wishes to the fullest in the future. Passengers will be able to choose from three basic Economy Class modules for this ’“ Best, Smart and Basic.”

The more you pay; the better service you get. Not too difficult.

What do you think of Germanwings new livery? Photo from Germanwings.

What do you think of Germanwings new livery? Photo from Germanwings.

The new livery is a pretty radical departure from the previous one. It moves to a more conservative look, that mirrors Lufthansa.

As far as European-white liveries, I think this one does quite well. The swooping, colorful “W” on the tail goes well with the titles on the side. I only wish that color would have been added to the winglets, but maybe that would have been a bit too much. Lufthansa has probably one of the most simple, yet regal liveries and probably wanted Germanwings to have a bit more of a “fun” or “cost effective” look, while steering clear of the Spirit Airlines or Wizz Air look.

This story written by…David Parker Brown, Editor & Founder.

David started AirlineReporter.com in the summer of 2008, but has had a passion for aviation since he was a kid. Born and raised in the Seattle area (where he is currently based) has surely had an influence and he couldn’t imagine living anywhere else in the world.

@AirlineReporter | Flickr | YouTube

Air Jamaica (Caribbean Airlines) - Boeing 737-800 - 9Y-JMB - John F. Kennedy International Airport (JFK) - September 18, 2011 1 361 RT CRP

Air Jamaica Boeing 737-800 – 9Y-JMB  at John F. Kennedy International Airport (JFK) on September 18, 2011. Photo by TVL1970.

Air Jamaica’s fleet over the years has consisted of so many different aircraft it’s hard to keep up. They’ve operated everything from a Douglas DC-8 to Boeing 727’s to Airbus A340s. Heck, they even leased a Boeing 747-100 from Aer Lingus at one point. Fortunately for their fleet operations they now only operate Boeing 737-800s.

Air Jamaica has quite the history of varied government ownerships and privatizations. The airline was founded in late 1968 with the Jamaican government owning the majority share but with Air Canada owning a minor share and providing maintenance services. Air Jamaica was partially privatized which lasted for about 10 years before financial trouble lead the Jamaican Government to take back full ownership.

Today Air Jamaica is a subsidiary of Caribbean Airlines Limited, with the Jamaican Government still having a 16% ownership share. Talk about an interesting ownership history for this airline.

Air Jamaica Airbus A340-300 in last generation livery. Photo by Ken Fielding.

Air Jamaica Airbus A340-300 in last generation livery. Photo by Ken Fielding.

Their website doesn’t seem to be up-to-date with their fleet. One page on their website makes reference to operating seven A320s, one A321, and one A319. Another shows that they are operating the A340, A320 and A321. But on their fleet page, they only reference operating 737s — which is all they currently operate.

Air Jamaica operates flights from their hub in Kingston, Jamaica to various destinations around the Caribbean, New York (JFK), Orlando, Fort Lauderdale, and Toronto.

Air Jamaica’s new livery is much more snazzy than their old ones. I particularly like the brightness and how the colors on the tail transition down the side of the plane in a swoosh like line. Given that this is a Caribbean based airline, it’s certainly fitting (and almost necessary) that they have a colorful livery!

Photos: TVL1970 & Ken Fielding

This story written by…Colin Cook, Correspondent.Colin is an avid AvGeek who works in finance and is based in the Seattle area. He has an immense passion for aviation and loves to travel as much as possible.

@CRoscoe2121