Today, Lufthansa Airlines announced a major long-haul order split between the Airbus A350-900 and the Boeing 777-9X. The airline stated it would be adding at least 24 777-9X and 25 of the Airbus A350-900 to their fleet starting as early as 2016. The order is worth about $19 billion USD at list prices, although it is very likely that the airline received a substantial discount from both manufacturers.
Of course, the most interesting part of this order is the fact that Boeing has not officially launched the 777-9X.