Browsing Tag: Virgin

A Run Down of Airlines and Their April Fools’ Jokes

By David Parker Brown

02 Apr 2012

As many of you have probably realized by now, yesterday was April Fools Day*. This was an opportunity for airlines, with a sense of humor, to break out their best creativity and come up with stories that are almost believable — almost.

Last year I found ten airlines that went all out on Aprils Fools, but this year there didn’t seem to be as many who were in the spirit. Here are the ones I found:

How would you like to spend your next flight standing up? All images by Air New Zealand.

Air New Zealand offers STRIGHTUP Fares for those willing to stand while flying

From Air New Zealand’s press release: Air New Zealand’s Domestic airline is proud to introduce STRAIGHTUPFARESâ„¢, the next step in the evolution of affordable domestic air travel on sale to anyone who can ‘stand it’. The special fares are part of the airline’s Grabaseatâ„¢ promotion.

For the April 1, 2012 launch date, the airline has installed hand holds on the cabin ceilings of selected aircraft to allow even more passengers per flight. The new “seating” plan can accommodate up to 69 extra passengers standing in the aisle for the duration of the flight, massively increasing Air New Zealand’s capacity and drastically lowering ticket prices.

The fares are offered at three different levels: STRAIGHTUPFARESâ„¢ – The standard offering includes carry on baggage only, STRAIGHTUPBAGâ„¢ – Includes carry on bag and one checked in bag up to 25kgs, and STRAIGHTUPDELUXEâ„¢ – Includes carry on bag and one checked in bag up to 25kgs, inflight refreshments and a interactive handhold.

Fare restrictions:
* Height restriction: 150cm Minimum height, excluding wheelchair passengers.
* Girth restriction: STRAIGHTUPFARESâ„¢ 100cm max waist, STRAIGHTUPBAGâ„¢ 120cm max waist, STRAIGHTUPDELUXEâ„¢ 150cm max waist
* Standing passenger must possess at least one fully functional arm and one fully function leg or equivalent. Wheel clamps provided for wheelchair passengers.

Going to their special STRAIGHTUPFARES website, they quickly point out that this is not real.

Who wants to go to space? Spirit can take you there. Image from Spirit Airlines.

Spirit Airlines Offers $9 Each Way Trips to the Moon

What is funnier than Spirit offering to take you to the moon is their ability to make fun of themselves. They are known as an ultra low cost carrier and charge for everything (even your carry-on). So they might have $9 each way fares advertised, but adding in your space suit, oxygen mask, tang, government service fee (good thing that is not hidden) and the rocket fuel, you are looking at a $1,203,000,025.97 ticket. Classic.

TOFUnuts on Southwest? Please no. Image from Southwest Airlines.

Southwest Airlines Now Serving TOFUnuts Onboard

Mmmm. TOFUnuts. Thank goodness this is a joke. From the airline’s press release: Southwest Airlines today begins serving a delicious onboard snack in addition to the carrier’s legendary peanut offering, TOFUnuts. With the same salty taste, TOFUnuts contain more protein than Southwest’s lightly salted peanuts. Customers who stop in the airport terminal for that savory cheeseburger can wash away the guilt knowing that a packet of TOFUnuts will help lower bad cholesterol. Other benefits include appearing younger as Customers step off one of the carrier’s LUV jets since the isoflavones in the TOFUnuts scavenge free radicals to prevent premature aging.

“We didn’t think we could top our world famous peanuts, but this little baby has real potential,” said Kevin Krone, Southwest Airlines Vice President of Marketing, Sales, and Distribution. “If you aren’t in the mood for our traditional peanuts, then get on the tofu train. I mean, a snack food and healthy skinsign me up!” Read more…

The new VVS1 will be able to take up to three people down to the Earth's core. Photo from Virgin.

Richard Branson launches journeys to the centre of the Earth through Virgin Volcanic

From the “official” press release: Richard Branson launches journeys to the centre of the Earth through Virgin Volcanic. Academy Award winning actor Tom Hanks to join first expedition. Only 500 people have been to space, only three people have been to the bottom of the ocean, but no one has ever attempted to journey to the core of an active volcano. Until now. Using patented carbon-carbon materials pioneered for deep space exploration, Virgin is proud to announce a revolutionary new vehicle, VVS1, which will be capable of plunging three people into the molten lava core of an active volcano. Read more…

WestJet says no to kids? Origional photo from Andrew Sieber. Click for orig.

WestJet Introduces Child-Free Cabins

From WestJet’s website: Airline unveils Kargo Kids, a travel program to create a serene travel experience. WestJet today introduced Kargo Kids, an exciting new program allowing guests to travel on select child-free flights, creating a quieter and more relaxing inflight experience, while children travel in a “special VIP” area of the aircraft. “As Canada’s low-cost airline, we are constantly looking for innovative and fun ways to enhance the guest experience,” continued Richard Bartrem. “The initial feedback on Kargo Kids has been quite positive and we’re looking forward to the peace and quiet while we get families where they need to be.”

WestJet even went as far as making a video.

If I missed any, please let me know in the comments!

Virgin America Announces Flying to Dallas and Mile Sharing with Other Virgin Brands

By David Parker Brown

16 Aug 2010

A few Virgin tails! Image from Virgin.

Two big announcements came from Virgin America last week and I think they are both worth looking at. First, they stated they will start flying to Dallas Fort-Worth International Airport (DFW). There will be daily flights from Los Angeles (LAX) and San Fransisco to DFW starting in December of this year. This will become the 12th destination that Virgin American visits.

’œDallas-Fort Worth is one of the largest metropolitan areas in North America and a major center of business with strong ties to California most notably in the financial services, energy and the Silicon Prairie-Silicon Valley high-tech sectors,’ said Virgin America President and CEO David Cush.

These new flights will obviously compete against American Airlines to the same destinations and their dominance at DFW. As Dan Webb in his Things in the Sky blog points out, Virgin America is not the first low-cost carrier to compete on these routes. AirTran tried the DFW to LAX and wasn’t able to make it work. Will Virgin America be able to wow American passengers with their fun atmosphere and superb in-flight entertainment? With Virgin America’s recent order of 40 new aircraft (and 20 more options) they seem pretty confident they will be successful.

In typical Virgin America style, there has to be a sexual innuendo tied into this announcement and I am not surprised they went with “Virgin America Does Dallas,” (if you don’t understand it, Google it…but not while at work).

On the bottom of every Virgin America’s press releases is the statement, “Virgin America is a U.S. owned, controlled and operated airline. It is an entirely separate company from Virgin Atlantic. Sir Richard Branson’s Virgin Group is a minority share investor in Virgin America.” Even though Virgin America shares the same brand name, the ownership structures are very different with the other branded airlines. Where the different Virgin airline brands were kept pretty separated previously, the second bit of news connects them like never before.

Virgin-brand airlines; Virgin Atlantic Airways, Virgin America and V Australia/Virgin Blue have become mileage partners. That means if you fly any of those Virgin brands, you are able to earn and redeem frequent flier miles. As a nice little bonus, if you end up flying on two of the brands before the beginning of the year, you can actually win a trip to Sir Richard Branson’s private island.

So what does all this mean? It means that Virgin America is becoming a real player in the domestic market. They might not be making profit right now, but they are improving and have the confidence and motivation to succeed, which always seems to work out well for competition and passengers.