Sir Richard Branson gives that little personal touch to Tony Fernandes from Air Asia – Photo: Adam Lee, Air Asia

In 2010 two Formula 1 Race team owners made a bet between each other over who would finishing higher in the Constructors’ Championship.  The two owners were Sir Richard Branson, owner of the Virgin Formula One Racing Team and Tony Fernandes, owner of the Lotus Racing Team.  The two friends (Fernandez worked for Sir Richard as a financial controller in the 80s) both own and run airlines and they made a bet that would go to benefit charity.  Unfortunately Sir Richard Lost.

What was the bet?  The loser would need to work as a flight attendant on the others airline.  Sir Richard’s airlines span the globe with Virgin Atlantic, Virgin America and Virgin Australia, while Tony Fernandez’s Asian Powerhouse, in the low cost market, Air Asia & Air Asia X.

The bet went a little bit further than that, they would have to do it in full uniform and not just any uniform.  It would be in drag.